Agent Spotlight: Brighton Ooko, One of Invisible’s First Agents
January 12, 2023
December 22, 2022
3
min to Read
Pricing Intelligence
Inventory management and pricing intelligence go hand in hand. In order to manage inventory smartly, you need pricing intelligence. But in order to execute on pricing intelligence, you need to cleanly manage inventory.
The key to inventory management and better pricing intelligence is better data. With our expertise in scraping, organizing, and transforming data, we close the loop.
Let's dive into how our data-powered competitive pricing intelligence solution gives you an edge over your competitors in eCommerce.
SKU Management
eCommerce players leverage Invisible now for cataloging inventory at scale and preparing it for marketplace platforms in a specific style guide. Call it SKU cleanup, because we prepare messy, disparate SKU data to make them compliant with your specific style guide.
Invisible starts by taking a comprehensive look at your current product catalog and performing a multi-point SKU inspection, which includes correcting discrepancies in item numbers, descriptions, images, and more. Then we pair AI’s ability to perform simple data transformations with human QA to ensure compliance at any volume.
This ensures that every item will be represented accurately across all channels and marketplaces you sell on. The comprehensive process also helps to reduce costly listing errors and maximize the visibility of your products.
Let’s look at a real-life example. One Invisible client in the grocery industry experienced 4x MoM growth during the pandemic but couldn’t ensure their online grocery listings were aligned with the inventory on hand.
Invisible cleaned 70,000 SKUs a night to ensure their listings were accurate, enabling the client to meet market demand and take advantage of a major growth opportunity.
Competitive Pricing Intelligence
But our new suite of SKU features goes beyond cleanup and true-up.
Invisible also provides dynamic pricing intelligence that ensures merchants have a constant advantage all the way down to the SKU level. This eagle-eye view of the marketplace helps sellers adjust pricing strategies in response to competitor pricing, market trends, and performance.
It all starts with data operations, the bread and butter of Invisible. We scrape data from the largest marketplaces like Amazon, or just the platforms that matter to you.
Then we clean and transform the pricing data for automation tech that integrates with your existing inventory management platform, even if it’s a legacy system. The end result: a dashboard of pricing intelligence at your fingertips, and real-time, dynamic pricing that gives you a constant competitive edge.
Multi-Store eCommerce Sync
Managing and enriching inventory on one marketplace is great. But your customers don’t just shop on one marketplace.
Invisible helps you efficiently manage multiple marketplaces at once by automating data synchronization between them. That means your market-informed pricing on Amazon is synced to your SKUs on Rakuten.
Automated data sync also eliminates the need for double entry of inventory data, saving time and resources while also reducing the chances of human error in the process.
Interested? Get in touch.
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Inventory management and pricing intelligence go hand in hand. In order to manage inventory smartly, you need pricing intelligence. But in order to execute on pricing intelligence, you need to cleanly manage inventory.
The key to inventory management and better pricing intelligence is better data. With our expertise in scraping, organizing, and transforming data, we close the loop.
Let's dive into how our data-powered competitive pricing intelligence solution gives you an edge over your competitors in eCommerce.
SKU Management
eCommerce players leverage Invisible now for cataloging inventory at scale and preparing it for marketplace platforms in a specific style guide. Call it SKU cleanup, because we prepare messy, disparate SKU data to make them compliant with your specific style guide.
Invisible starts by taking a comprehensive look at your current product catalog and performing a multi-point SKU inspection, which includes correcting discrepancies in item numbers, descriptions, images, and more. Then we pair AI’s ability to perform simple data transformations with human QA to ensure compliance at any volume.
This ensures that every item will be represented accurately across all channels and marketplaces you sell on. The comprehensive process also helps to reduce costly listing errors and maximize the visibility of your products.
Let’s look at a real-life example. One Invisible client in the grocery industry experienced 4x MoM growth during the pandemic but couldn’t ensure their online grocery listings were aligned with the inventory on hand.
Invisible cleaned 70,000 SKUs a night to ensure their listings were accurate, enabling the client to meet market demand and take advantage of a major growth opportunity.
Competitive Pricing Intelligence
But our new suite of SKU features goes beyond cleanup and true-up.
Invisible also provides dynamic pricing intelligence that ensures merchants have a constant advantage all the way down to the SKU level. This eagle-eye view of the marketplace helps sellers adjust pricing strategies in response to competitor pricing, market trends, and performance.
It all starts with data operations, the bread and butter of Invisible. We scrape data from the largest marketplaces like Amazon, or just the platforms that matter to you.
Then we clean and transform the pricing data for automation tech that integrates with your existing inventory management platform, even if it’s a legacy system. The end result: a dashboard of pricing intelligence at your fingertips, and real-time, dynamic pricing that gives you a constant competitive edge.
Multi-Store eCommerce Sync
Managing and enriching inventory on one marketplace is great. But your customers don’t just shop on one marketplace.
Invisible helps you efficiently manage multiple marketplaces at once by automating data synchronization between them. That means your market-informed pricing on Amazon is synced to your SKUs on Rakuten.
Automated data sync also eliminates the need for double entry of inventory data, saving time and resources while also reducing the chances of human error in the process.
Interested? Get in touch.
